Entramos numa nova era na qual os consumidores deixaram de ser passivos e as relações sociais vem se tornando cada vez mais importantes. Agora, eles querem se ver representados em campanhas e produção de produtos, e eles deixam isso bem claro por meio das redes sociais. Então, não fique para trás! Use suas plataformas e envolva seu público-alvo da melhor forma possível: emocionalmente.
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